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Secrets from the SOC Drawer

by Jules Price

We all seek to reach our goals and dreams, and in most cases we even know what we need to do to get there. Yet with every journey comes the inevitable obstacles and detours that throw us off-course. It is not enough to know where you want to go, but you also must constantly fuel your motivation and desire to achieve consistency and results.

Published Date
October 2010


Secrets from the SOC Drawer is a compilation of motivational lessons, anecdotes, and powerful messages that are both practical and engaging. These stories serve as your “SOC GPS” to help you see the humor in a situation, catch yourself in bad habits, and above all, serve as your guide to keep you on course, to encourage you along the surest path towards your goals. 

The magic sentences and catchy phrases throughout the book deliver a wealth of insight, told in a very human and relatable way. You will discover a “vocabulary” of tools and concepts to draw upon in your SendOutCards journey. You’ll finely develop and hone your own SOC GPS, identify with the lessons and stories, and fill your own SOC drawer with the wisdom and fortitude you need to reach your destination.

About The Author

Jules Price grew up in Montgomery Village, Maryland, outside of Washington, D.C. She earned a bachelor’s degree in psychology and music from Connecticut College, and then moved to New York City to pursue her passion of singing and theater. She performed professionally for 12 years in musicals and operettas throughout New York City and various regional theaters around the country, including the National and International Tour of The Sound of Music as “Maria” throughout the U.S., Canada and Korea, and then understudied Marie Osmond in the role throughout Singapore, Bangkok, and Hong Kong. 

In the fall of 2006, Jules and her husband, Jeremy Hammond-Chambers, chef/owner of Innovative Dining, a boutique private dining and catering company, moved to Sarasota, Florida. Jules was  introduced to SendOutCards in 2007, when she received a birthday card and gift card from someone she’d never met. She instantly saw the value of the tool and the exciting opportunity it presented. 

In addition to building her SOC business, she currently still sings with the New York City Ballet in West Side Story Suites and has traveled with them to New York City, Tokyo, Paris, London, Saratoga Springs, Washington, D.C., and Hong Kong. 

Jules is now a corporate trainer, Eagle’s Nest member and top producer in SendOutCards, and is passionate about helping others to “listen to life with SendOutCards ears” and achieve all the success they desire.